Brand Identity · Logo DesignClient: Sajavat Studio · Pune

Sajavat Studio — Logo & Brand Identity

Sajavat Studio logo and brand identity design featuring Devanagari script and peacock motif
01 · Overview

What the Brand Needed

Sajavat Studio is a bespoke gift hamper and celebration brand based in Pune, creating curated packaging for weddings, corporate gifting and festive occasions.

The client approached Graphic Galaxy, Sangli for a premium logo and brand identity design that would feel elegant, festive and rooted in Indian culture. The goal was to create a visual identity that could work consistently across gift packaging, carry bags, festive tags and digital communication.

02 · Concept

The Idea Behind the Logo

The Sajavat Studio logo combines traditional Indian character with a clean and modern visual style.

The custom Devanagari lettering flows naturally into a peacock-inspired form. The peacock represents elegance, beauty and celebration, making it suitable for a premium gifting and festive brand.

The final logo was designed to remain clear and recognisable across packaging, print materials and digital brand applications.

03 · Colors & Fonts

Creating a Premium Festive Look

Royal Maroon#701A2B
Heritage Gold#C39938
Pearl White#FFFFFF
Deep Charcoal#1C1917
Font Style

Custom Devanagari lettering gives the brand a distinctive Indian character, while a clean modern English font supports secondary communication and keeps the overall identity balanced.

Why These Colors

Maroon adds warmth, tradition and richness, while gold creates a premium and celebratory feel. White and charcoal help maintain clarity and balance across different brand applications.

04 · Applications

Ways to Use the Brand

The Sajavat Studio identity can be extended across premium gift packaging, carry bags, festive tags and other brand materials to maintain a consistent and recognisable visual presence.

Sajavat Studio luxury shopping bag packaging design
Sajavat Studio brand identity application on gift packaging
Sajavat Studio luxury business card design for gift brand
Sajavat Studio festive gift hamper packaging application
Sajavat Studio logo design application for gift brand

Logo and brand identity designed by Graphic Galaxy, Sangli for a premium gifting and celebration brand.